The World's Top Neuroscientists Are Helping Shape The Future Of Cities


In communist East Germany, urban planners deliberately designed towns, streets and buildings to grind down the sense of individuality of residents, and make them feel like they were constantly under scrutiny.

Architects, developers and public authorities have always used the built environment to create specific feelings. Such a movement is growing across the globe, intersecting leading-edge science, design and thinking about the built environment.

Neuroscience is increasingly being used as a way of measuring how people react to buildings, streets or areas, and to influence their design and execution for the better......READ MORE ON FORBES