How we help
Using our computational tool called NOBLE we take built environment data and compare it against human data (biological and non-biological) to understand what built and environmental factors pose the most risk to wellbeing.
Outputs from this service are scientific dossiers. These edited, branded and insight rich documents are to be used to further support a company’s corporate and social strategy.
Further KNOWLEDGE into the human impact of climate change
From migration to ecological changes, climate change will change how humans interact with built environments. Develop strategies to account for issues such as displacement and loss of habitat
Understand inequality from a NEURObiological perspective
Inequality is culturally perceived through the lenses of economics and governance. However, as neuroscience advances, we are starting to understand there is crucial biological component to inequality.
Identify vulnerable demographics
Due to neurological diversities and peoples biological makeup, different groups are accidentally made vulnerable. Find methods to avoid, mitigate against or reverse this.
Evidence, evidence, evidence.
Neuroscience is an additional lens that offers evidence to further an organisations efforts in policy change, public awareness or fund raising.
We will do our best to support all enterprises concerned with Climate Change & Equitability.
Previous clients have included
CASE STUDY: FUTURE CITIES CATAPULT / Neuroscience for Cities Playbook
Future Cities Catapult (FCC) is one of the leading U.K. non-for profit organisations with a mission to help urban infrastructure, transport, and urban systems that impact health, wellbeing, and the economy.
FCC presented an opportunity to bring forward the most cutting edge science which would fundamentally change how those working in city infrastructure design and deliver products and services. Specifically, how to make urban systems and infrastructure truly supportive of the human experience.
Neuroscience provides us with the opportunity to understand the relationship between human and its habitat from a biological perspective. Addressing questions such as how are people's mental health and sense of place impacted by the rate of city expansion? Is air pollution having an effect on the neurodevelopment children? How do variable demographics such as those with visual impairments use sensorial information to navigate cities?
There were 5 phases to this project and it spanned 12 months. The first phase was finding the thesis that would both be scientifically plausible to proof and useful for industry. Secondly, there was a 6 month research and feedback phase that meant working alongside the client. The third stage was writing and editing. The fourth we began to worked with a graphic designer to begin the graphic translations of our data and insights. Finally, the fifth phase the publishing of the final version of the book.
// An industry "bible" to be used across all sectors of urban industries; government, developers, architects, engineers, and technologists.
// An industry workshop to help bring forward the insights from the playbook
// National & International press coverage
This project was in partnership with University College London.